Bartender making Tio Pepe cocktails

Tío Pepe Challenge 2022

The international cocktail competition that attracts more than 700 bartenders from over 15 countries every year. Talent and creativity combine to discover the endless possibilities with sherry.

Read below
Don't miss this great opportunity!

You will be given the chance to demonstrate your mixology skills by using one of the most versatile and exciting cocktail ingredients - sherry wine!

 

Train
Training

Immerse yourself in the history and techniques of sherry winemaking with a history that spans over 3,000 years.

Experience
Experience

Travel to Jerez de la Frontera and share a unique experience with fellow bartenders from around the world.

Recognition
Recognition

Be in with a chance to be recognised as the best sherry mixologist of the year.

How to take part
1
Training
2
Test
3
Submit your cocktail recipe
4
Finalist results
5
National Final

1. Training

Part of the Tio Pepe Challenge is demonstrating your knowledge on sherry wines. We have created specific masterclasses to help you learn everything you need to know.

The masterclasses are available in two formats:

Tio Pepe cocktail

2. Register and pass the test

Register via the link below to enter the Tio Pepe Challenge 2022. You must pass the knowledge test with a score of at least 80% before you can submit your cocktail recipe.

After the test, you will be asked to register and submit your cocktail. Please see below (point 3) for a checklist of what you will need.

Take test
Bartender making sherry cocktail

3. Submit your cocktail recipe

Once you have passed the online test you can submit your cocktail recipe. Do make sure that your recipe adheres to the competition rules and regulations set out in the Ts & Cs. Please download and read carefully before submitting your recipe:

For the cocktail submission you will need:

-Cocktail name

-Ingredients

-Recipe

-Your inspiration 

-Photo of your cocktail 

The deadline for entry in the UK is 9th of March, 2022. For entries outside of the UK, please check your country Ts&Cs

UK Ts&Cs can be found here Tio Pepe Challenge 2022 Ts & Cs | Gonzalez Byass - Corporativa

Group at Tio Pepe Challenge final in Jerez

Do you want to learn more about sherry wines?

Check out our training content
Here you will find information about the origin, history and production of these unique wines.
Learn more about our sherry and its incredible versatility.

Collection of Gonzalez Byass sherry

Sherry wine

Everything you need to know from the designation of origin and geographical location through to the environmental conditions and history of sherry wine. 

people picking grapes

Production

Sherry is renowned for its unique production process for each particular style. Discover more!

El venenciado

The Venenciado

Discover this ancient and noble profession where venenciadors pour sherry wine directly from the wooden butt. If you reach the final phase you will have to prove your skills in the art of venencia! 

Sherry cocktail

Do you need a little inspiration?

Finalist cocktails from previous years

Take a look at some cocktails from previous years that made it to the International Final of the Tio Pepe Challenge. They are original, delicious, and capture the unique character of sherry wines!

4.

From the list of finalists of each participating country, an expert panel will select 8 based on their merits.

WILD CARDS:

National finalists who have not been selected by the expert panel will still have the opportunity to take part by winning one of the two 'Wild Cards'. To become a wild car, they must win the “VENENCIA CHALLENGE”.

To take part in the “Venencia Challenge”, post a video on your Instagram page demonstrating your creativity using a venencia. Your video must fit the following specifications:
Format: vertical 9:16
Maximum duration: 20 seconds

Remember to use the hashtag #TioPepeWildCard and then two letter country code for your country, for example, #TioPepeWildCardUK.

The best videos will be shared on the Tio Pepe social media channels, and a panel of experts will select the most original and entertaining from each country.

Post video
La Venencia demonstration

5. National Finals

The finalists in each individual country will compete against each other in the National Finals before a panel of cocktail and sherry wine experts. Finalists will have to pass the following tests to win a place in the International Final:

-Blind Tasting

-Venencia wine-pouring challenge

-Create and present their cocktail (max 5 minutes)

UK final is on the 4th of April in London, location TBC

Check below for information from other locations.

Winner of the Tio Pepe Challenge national final

Win the National Final and travel to Jerez de la Frontera for the International Grand Final

The winners from each individual country will take part in the International Final of the Tío Pepe Challenge held in Jerez de la Frontera, where they will have the unique opportunity to demonstrate their talents in the heartland of sherry wines.

They will also get to enjoy an exclusive program of activities spread over 4 days which covers the culture and tradition of sherry winemaking during the famous Feria del Caballo (horse fair).

More about the Grand Final
Gana La Gran Final Nacional y viaja a la Gran Final Internacional en Jerez